Overloaded dispatchers
Up to 80 % of calls are status enquiries. Qualified dispatchers as human information desks.
Digitalisation for freight forwarders & logistics providers
“Where is my shipment?”Answered without a dispatcher.
Up to 80 % of calls in dispatch are pure status enquiries. Add orders as email PDFs, consignment notes by fax and customers who hear nothing. We digitalise freight forwarders and carriers – integrated with your TMS, no system switch.
No TMS switch API · EDI · webhook First automations in 6–8 weeks
Shipment enquiry · German · automaticLive
Steiner company, +43 5332 …
… I'm waiting for a pallet from Linz that should arrive today – do you know when? …
AI actions during the call
- TMS query: AT-2024-88341 out for delivery
- Delivery time 14:30 given
- Tracking link sent via WhatsApp
- No dispatcher interrupted
−65%calls in dispatch
24/7shipment information via AI and WhatsApp
−40%paperwork
98%shipment transparency on every channel
Measured in freight forwarding projects.
In short
InnovationLAB GmbH from Wörgl in Tyrol digitalises freight forwarders, carriers and logistics providers: AI telephony for shipment status around the clock, tracking and delivery notices via WhatsApp, automatic order capture from email, PDF and EDI, a driver app with digital signature, a subcontractor portal, fleet KPIs and ADR, driving time and customs documentation. Integrated with existing TMS such as CargoSoft, Translogica or SAP TM – without a system switch.
The reality
What slowsforwarders down.
We hear these four problems in every first conversation – and each has a clean answer, without touching your system.
Paper & media breaks
CMR by fax, delivery notes by post, orders as email PDFs. Manual retyping costs hours every day.
Customers hear nothing
No proactive information, no message on delays, no self-service – so the customer calls.
Compliance risks
Driving and rest time violations go unnoticed, dangerous goods documents are incomplete, customs errors cost time and money.
Solutions at a glance
From order intaketo invoice.
Every module works on its own and integrates with your existing system landscape.
Dispatch portal & TMS integration01AI telephony for dispatch02Omnichannel customer communication03Process automation04Fleet KPIs05Dangerous goods, driving times & customs06
01 / Your digital control centre
Dispatch portal & TMS integration
- Route planning with AI optimisation by time, cost and CO₂
- Fully digital order capture – no fax, no paper
- Driver app with GPS, digital signature and photo documentation
- Subcontractor portal: assignment, billing, rating
Usable on its own – connected to your TMS
02 / Status enquiries without interruptions
AI telephony for dispatch
- Shipment information fully automatic – no dispatcher blocked
- Pick-up and delivery notices proactively
- Order intake by voice with transfer to the TMS
- Special cases forwarded straight to dispatch with a log
Usable on its own – connected to your TMS
03 / WhatsApp · SMS · email · chat
Omnichannel customer communication
- Shipment tracking via WhatsApp
- Delivery notice with time window options
- Automatic document dispatch: CMR, delivery note, invoice
- Status messages for time-critical B2B deliveries
Usable on its own – connected to your TMS
04 / From order intake to invoicing
Process automation
- Orders automatically from emails, PDFs and EDI messages
- Consignment note and CMR automatically from order data
- Customs documents pre-checked and classified
- Carrier invoices checked automatically
Usable on its own – connected to your TMS
05 / All figures at a glance
Fleet KPIs
- Utilisation, punctuality, cost per km, CO₂ per shipment
- Maintenance alerts from telematics data
- Which routes and customers really pay off
- Reports for clients and auditors
Usable on its own – connected to your TMS
06 / ADR · driving and rest times · AEO
Dangerous goods, driving times & customs
- Dangerous goods documentation digital and checkable, UN numbers checked before assignment
- Driving and rest times monitored, alert before a violation
- Customs declarations prepared – connection to e-zoll (AT) or ATLAS (DE)
- AEO documentation and audit-proof logs
Usable on its own – connected to your TMS
Products
AI telephony & omnichannel –the core.
Both products run on their own or together and integrate with your TMS, ERP and any API-capable infrastructure.
Your AI dispatcher. No status chaos.
- Shipment status straight from the TMS – multilingual, around the clock
- Pick-up windows and orders by voice, straight into the TMS
- Complaints captured, ticket created
- Special cases like accidents or dangerous goods incidents straight to dispatch
Tracking, documents, alerts. On every channel.
- Tracking via WhatsApp: type the order number, get live status
- Delivery notice with time window selection
- CMR, delivery note and invoice automatically by email
- Handover to dispatch for exceptions
Agent-ready · standard in every web project
The next transport requestcomes from an AI.
Shippers increasingly have AI assistants find and compare carriers and forwarders. If the assistant can read your services and lanes, the enquiry comes to you.
Simplified example · request to an AI assistant“Forwarder for 12 pallets of groupage from Wörgl to Milan next week, one pallet ADR class 3. Who can do it?”
Without agent-ready
- Website found – lanes and services only as running text
- Dangerous goods competence not recognisable
- On to the freight exchange
With agent-ready
- Lanes, load types & ADR classes read
- Groupage AT–IT · ADR class 3 · pick-up Tue
- Enquiry handed to your dispatch in a structured way
- Lanes, load types, dangerous goods classes and extra services machine-readable
- Enquiries arrive structured – via form, phone or assistant
- Structured data for Google and AI search
For every segment
Whatever the freight –we know your processes.
Groupage, express, cold chain or dangerous goods: the rules differ, the need for transparency doesn't.
Groupage & consolidation
- Load space optimised automatically
- Digital inbound and outbound lists
- Customer portal for multiple clients
Express & courier
- Real-time tracking with arrival time
- Last-mile route optimisation
- Digital proof of delivery
Cold chain
- Temperature logs evaluated automatically
- HACCP-compliant documentation
- Alert when the chain is broken
Dangerous goods & ADR
- Fully digital ADR documentation
- UN numbers checked automatically
- Emergency process at the push of a button
Sea & air freight
- Customs documents automated
- Container tracking connected
- Connection to carrier and airline interfaces
Carriers & brokers
- Spot requests matched automatically
- Rating portal for subcontractors
- Digital consignment notes
Our approach
One partner.Integrated, not replaced.
Integrates with:
CargoSoftTranslogicaSAP TMNavision / Business CentralTransporeonTimoComGenerixEDI / RESTyour TMS
One point of contact
Instead of five to ten tools for a single process: one partner responsible for your digital processes end to end.
Integration instead of replacement
We build on your TMS – no forced switch, no big bang, but targeted extension.
Dispatch & drivers on board
New technology alone achieves nothing. We train dispatch and drivers – no system nobody opens on their smartphone.
Ongoing partnership
Monthly KPIs, route optimisation, new automations – no one-off project.
Seven steps – no hidden scope.
Mapped to our four phases. How we work
- 01Analysis & diagnosisCurrent-state analysis
Processes from order intake to invoice mapped completely – without consultant jargon.
- 02Concept & architectureDigitalisation strategy
Which automation brings the biggest effect, in which order, at what cost?
- 03Development & integrationSystem integration
Connection to your TMS such as CargoSoft, Translogica, SAP TM or your own system – no system switch.
- 04Development & integrationImplementation
First automations within weeks – dispatch sees results before the project is finished.
- 05Handover & operationsCompliance review
Every module checked against ADR, driving and rest times, GDPR and customs rules.
- 06Handover & operationsGo-live & driver training
Structured onboarding for dispatch and drivers.
- 07Handover & operationsOngoing optimisation
Monthly KPI reviews, route optimisation, new automations.
Compliance
Compliance is not an add-on.It is built in.
Transport is heavily regulated – dangerous goods, driving and rest times, customs. We build that in from the start, whichever modules you use.
ADR & dangerous goods law
Digital ADR documentation, UN number and label checks before assignment – under the GGBG in Austria and the GGVSEB in Germany.
Driving and rest times
Evaluation under Regulation (EC) 561/2006 with an alert before a violation – before the inspection finds it.
GDPR & driver data
Driver, customer and shipment data on EU servers; telematics and GPS data only to the agreed extent, with a works agreement where required.
Customs & AEO
Customs declarations prepared, AEO documentation and audit-proof logs for larger forwarders.
FAQ
Common questions.Clear answers.
Do we have to switch our TMS?
No. We connect to CargoSoft, Translogica, SAP TM, Navision/Business Central or your own TMS – via API, EDI, webhook or direct integration.
How does AI shipment information work?
The assistant reads status and delivery time straight from the TMS and gives them – on the phone or via WhatsApp. Special cases such as accidents or dangerous goods incidents go straight to dispatch.
Can orders from emails be taken over automatically?
Yes. Orders from emails, PDFs and EDI messages are extracted, checked and transferred to the TMS – the system puts unclear fields to your dispatch for approval.
How are dangerous goods and driving times covered?
UN numbers and labels are checked before assignment, documentation is digital. Driving and rest times are evaluated, with an alert before a violation.
Will drivers really use it?
If it's simple, yes. The driver app shows job, address and signature – nothing more. We train on site, in several languages.
What does it cost?
That depends on where you start – every module runs on its own. In the free initial consultation we work out your potential; afterwards you receive a concrete quote.
More industry solutions
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Ready for dispatch without status calls?
In 30 minutes we analyse your biggest levers and show where automation has the fastest effect – concrete, not vague. Your TMS stays where it is.