Missed call = missed job
You're on site, the office assistant is on a break – the prospect calls the next company. Every day.
Digitalisation for trade businesses
You're on site, the phone rings seven times – and the prospect calls the next company. We digitalise trade businesses: from the AI phone assistant to quotes and invoices to WhatsApp updates for your customers. Integrated with your software.
Ms Bauer, +43 664 …
… our heating has broken down, could you please send someone as soon as possible …
AI actions during the call
Measured in trade projects.



In short
InnovationLAB GmbH from Wörgl in Tyrol digitalises trade businesses – electrical, plumbing/heating/air-conditioning, painting, timber construction, roofing and construction. We deliver an AI phone assistant with emergency detection, digital job management with quotes, invoices and payment reminders, a technician app, automatic WhatsApp updates for customers and review management. Integrated with existing trade software, accounting (BMD, RZL, DATEV, Lexware) and calendars. Our clients include Astrein Installationstechnik and Reinigung Rieser.
What holds trades back
We hear these four problems in almost every first conversation – regardless of trade and company size.
You're on site, the office assistant is on a break – the prospect calls the next company. Every day.
After ten hours on site, another two hours of quotes, invoices and emails. Not an exception – everyday life.
“When is the technician coming?” – the office as a human status display. No time window, frustration on both sides.
There are often two to four weeks between the work and the invoice. That costs liquidity – and sometimes an invoice gets lost entirely.
Solutions at a glance
No patchwork. Every module works on its own and can be extended step by step.
01 / Reachable – even when you're on site
Usable on its own – connected to your job and accounting software
02 / From the enquiry to the paid invoice
Usable on its own – connected to your job and accounting software
03 / WhatsApp · SMS · email · chat
Usable on its own – connected to your job and accounting software
04 / Your team in the picture – without phone calls
Usable on its own – connected to your job and accounting software
05 / Happy customers become new jobs
Usable on its own – connected to your job and accounting software
06 / Receipts, invoices and archive – handed over cleanly
Usable on its own – connected to your job and accounting software
Products
Both products run on their own or together and integrate with your existing software. No bundle requirement, no system switch.
Agent-ready · standard in every web project
“Who can still come today?” – customers increasingly ask an AI assistant instead of a search engine. If it can read your website, it calls you or books directly. If it can't, it names the competitor.
Simplified example · request to an AI assistant“Plumber in Innsbruck – our heating has broken down. Who offers an emergency service and can still come today?”
For every trade
From the one-person business to companies with several crews: the solutions are designed for building sites, emergency call-outs and maintenance.
Our approach
Integrates with:
Instead of phone system, appointment booking, invoicing software and review tool from four vendors: everything from one source, one responsible partner.
We build on your existing software – no new ERP, no change of accounting.
New processes rarely fail because of technology, but because the team isn't brought along. We train everyone – including the technician on site.
How many calls did the assistant take? How fast are invoices paid? Where is there still potential?
Mapped to our four phases. How we work
How do jobs come in, how are appointments assigned, where are time and money lost?
What brings the fastest effect – AI phone first or invoice automation?
Connection to your trade software, accounting and calendar – no system switch, no big bang.
First results within weeks. Your team feels the relief before the overall project is finished.
No system that nobody opens on their phone: office and technicians really work with it.
GDPR, e-invoicing and retention duties checked – before go-live.
Monthly evaluation and targeted improvements.
Compliance
Data protection, industry regulation and accessibility are part of the build from day one – whichever modules you use.
Customer, employee and job data GDPR-compliant on EU servers – no US cloud without safeguards.
Public clients in Austria require e-invoices, and since 2025 businesses in Germany must be able to receive them. We create ebInterface, ZUGFeRD and XRechnung automatically.
Quotes, invoices and receipts archived in an audit-proof way – under the Austrian BAO and UGB, in Germany under GoBD.
Acceptance reports, test results and photo documentation with signature on site – retrievable at any time.
FAQ
No. We integrate with your trade software, your accounting and your calendar – via interface, webhook or export. We check the options in the systems review.
Yes. Burst pipes, heating failures or power outages are recognised and forwarded immediately to your on-call service – with address, fault description and callback number.
The job is closed in the app, the invoice is created the same day and goes out by email or WhatsApp. Open items are reminded automatically.
Especially there: anyone without an office benefits most from the phone assistant and automatic invoices. Every module can be used on its own.
After every completed job a personal review request goes out automatically via WhatsApp – with a direct link. Unhappy customers reach you first rather than going public.
First results in 6–8 weeks – usually first with missed calls and invoicing.
That depends on where you start – every module runs on its own. In the free initial consultation we work out your potential; afterwards you receive a concrete quote.
Get started
In 30 minutes we show you where your biggest levers are – missed calls, late invoices or missing reviews. Your software stays where it is.