Products · InnovationLAB Tyrol
One ecosystem.No isolated tools.
A concierge that operates your website – for visitors and for the AI agents who come on their behalf. AI on the phone. And every conversation, whether web, WhatsApp, email, call or agent, in one thread per customer. Everything shares one customer-data core – no add-on tools like Zapier or Make.
Products at a glance
Concierge
The front end – chats with visitors and operates your website.
Conversations
The cockpit – every channel, one thread per customer.
Studio
The workshop – workflows, tone and analytics.
Callana
The phone – an AI voice agent around the clock.
Web concierge
A chat that operatesyour website.
The web concierge doesn't just answer questions – it guides visitors through your site: shows the right room, opens the booking, fills in the form. Like a great front desk. Only around the clock, on every page.
Third-party AI agents – a guest's ChatGPT, a booking agent, a shopping assistant – talk to the concierge like a person: availability, price, booking. With the same permissions you set in the Studio.
Do you have a double room with mountain view on Saturday?
Yes – two are free, from €189. I'll show you right away.
Great! Saturday to Sunday, 2 people.
The booking is open and pre-filled – you just need to confirm.
Request on behalf of L. Moser: double room mountain view, Sat–Sun, 2 people, dog. Price & availability?
Available: double room mountain view · €189/night · dog €15/night. Book?
Yes, for L. Moser. Confirmation to lena@moser.at.
Permission checked (up to €500) · booked · confirmation sent.
Operates the page
Navigates to content, opens bookings, fills in forms – the concierge doesn't just talk, it acts.
Knows your business
Trained on your content, products, prices and availability – not generic chatbot knowledge.
Tailored per client
Behaviour, tone, actions and permissions are set per business in the Studio. No standard bot.
Appointments & leads
Books straight into your calendar, qualifies enquiries and hands them cleanly to the CRM.
Hand-off to humans
Complex cases go to your team – with full context, pausable with one click.
GDPR & EU AI Act
EU data storage, transparent AI labelling, white-label ready – set up properly from day one.
Conversations
Every channel.One thread.
The cockpit behind the concierge: web chats, WhatsApp, Instagram, emails, calls and agent requests merge into one customer thread. Your team sees everything – and steps in exactly when needed.
One thread per customer
If a customer starts in web chat and replies on WhatsApp, the context stays.
Calls become threads
Callana calls land in the same thread, transcribed and summarised.
Agents become threads
Every agent request sits in the same customer thread – labelled with who acted on whose behalf.
Pause the bot with one click
Your team can take over any time – the AI holds back until you let it go again.
Contact data & notes
Phone, email, channel, status and internal notes right next to the conversation – not in Excel.
Analytics included
Response times, channel mix, workflow success – as deep as you need.
Studio
Configure workflows.Down to the detail.
The Studio is where the web concierge is set up for your business: workflows, tone, actions, permissions and analytics – visually by drag and drop, across channels and without add-on tools. What you need gets built. What you don't stays out.
- Modules on/off per client
- Model choice: Claude, GPT, Gemini
- Analytics down to the detail
- White label & your own tone
Four everyday examples
Web chat, WhatsApp or email
- 1Visitor asks the web concierge
- 2AI detects: appointment request
- 3Free slots are checked
- 4Appointment is confirmed
- 5Reminder via WhatsApp
No Calendly, no Zapier.
The visitor has an appointment in under 30 seconds – and the reminder arrives on the channel they actually read.
Any channel · automatic when complex
- 1Complaint via Instagram message
- 2AI: negative sentiment, high priority
- 3Alert to the team
- 4Senior colleague takes over
- 5Call-back via Callana
No ticket system, no extra CRM entry.
An Instagram message automatically becomes a prioritised call-back – hands-free.
Web chat, email or WhatsApp
- 1Enquiry in the web concierge
- 2AI asks the right follow-up questions
- 3CRM entry is created
- 4Sales is notified via WhatsApp
No HubSpot workflow, no Zapier zap.
An anonymous visitor becomes a qualified lead in the CRM – fully automatically.
Time-based · after purchase or inactivity
- 130 days after purchase
- 2AI writes a personal message
- 3WhatsApp: request for feedback
- 4Review comes in
No Mailchimp, no extra tool.
Customer care that feels like someone is personally on it.
Callana · AI telephony
Your phone never sleeps.
Callana answers inbound calls with an AI voice agent – around the clock, no hold music, in natural German. Appointments, first qualification, frequent questions: fully automatable. Every call lands as a thread in your Conversations or the tool you trust.
Try it now: Callana answers our number
Around the clock
No call goes unanswered – even outside business hours.
Natural speech
Human, in context, no robotic sound.
Appointment booking
Straight into Google Calendar, Outlook or your own system.
Transcript & summary
Automatically in the CRM and the shared thread.
Seamless hand-off
Complex cases go to your staff – nothing gets lost.
Add-ons
The ecosystem grows.Modular by design.
Embeddable AI assistants
The fast way in: concierge technology as a chat and voice widget for any existing website. GDPR-compliant, white-label ready, live in 48 hours.
- One script tag
- Your logo, your colours
- EU data storage
- German, English, Italian and more
- Leads straight into the CRM
API / MCP server for agents
For businesses that want more than readability: a documented interface through which booking and shopping agents check availability and create bookings directly – with permissions, limits and a full log.
- Availability & prices machine-readable
- Requests and bookings with permission levels
- Log in Conversations
- Agent actions labelled (EU AI Act)
Orchestra layer
Every product.One shared picture.
The orchestra layer is the shared data and automation core behind every product. Customer data, conversation history, workflows and AI knowledge are maintained once and available everywhere – including where a third-party agent comes knocking. That's why it gives the same answer as your front desk, not a different one.
Shared customer data
Shared AI knowledge
Unified reporting
REST API & webhooks to CRM, PMS, ERP

Get started
See the ecosystem live.
In a free live demo we show you what the web concierge looks like on your website and how your workflows are mapped in the Studio – with real examples from your industry. No commitment.